Sniff sniff... can't quite put a finger to it but I wanna say slightly burnt brown sugar, slightly roasted peanuts. The taste opens up sweet and nutty and a hint of dark chocolate -- I also tasted sweet beets, seriously. But that quickly vanishes and replaced by spice... followed by a looongg finish of, guess what, spice. I gotta be in a good mood, or something, to buy it again. But I won't shy from it if a friend is serving it for free.