Vanilla and corny sweetness dominate the nose and palate. I find this bourbon to be high-toned, too sweet, and without appreciable depth. It's definitely too thin for ice. Clearly, this is not my style; however, I can easily see why other people would enjoy it. It's smooth, it's sweet, it's unchallenging. In terms of value, it's a decent value at $20-$25 (that is, MSRP), but it's not worth any more than that.