Clearer than the water that comes out of my faucet. Nose is like a shot of tequila with a lime sidecar. Taste is more tequila as well but with a smokey infusion. If you buy this expecting it to be a diamond in the rough whiskey you're going to be disappointed. Approach this as a shooter not a sipper. Goes down easy and leaves you with the warm and fuzzies. Makes for a good time more so than a good whiskey, but I don't regret the purchase.