The Standard lives up to its name quite nicely. As far as RTD options go this isn't half bad. At 12.5% and $10 for a four pack, it gets the job done without particularly excelling at anything. It reminds me of a strong, completely average margarita you'd get at Chili's or other similar big chain restaurant. It doesn't taste fresh but it doesn't taste bad either. It's an entirely middle of the road affair that has no frills or pretense. It's a bit heavy on the syrup, the lime juice tastes like average lime concentrate and you can tell they didn't use the best tequila which comes at the finish. But none of the elements are out of balance either. It's not overly sweet, tart or boozy. Just very generic. But honestly? For the price I'd certainly get it again.