This is not flavored whiskey. This is bourbon with honey essentially t-bagged into it for a little bit, and then proofed down to 80. I initially had low expectations because of this, but I was pleasantly surprised. It has all the dusty, woody caramel, sweet tea, and spice I would expect from GB, and a light kiss from the honey. Not even close to being too sweet. I used it to mix a couple times, but I think I prefer it neat. Solid buy at its retail price in the mid 60s.