This is a made-for-well rum produced by Bacardi. So take Bacardi, somehow make it slightly thinner and crappier. So the conclusion is, unless you are besmitten with the flavor and body of Bacardi, this is a better purchase. It’s not a good purchase, but either is Bacardi. So it depends on if you want name brand crap or just regular old crap. Maybe my words are coming across as harsh burns. Well that’s exactly how this feels in the throat. So I can say “you started it!” And then that justifies Anything i've said. So neener neener.