This is a delicious upscale rum. The coconut in the name does not mean that this is a coconut rum. This beautiful rum is cut to proof with fresh coconut water. This is a sipper but is solid in so many rum drinks. Smooth rum with a hint of coconut. They use to smuggle coconuts from Guatemala in their suitcases when they first started making this beautiful rum. Hence the name the coconut cartel. Giftable to any rum drinker. This is a 5 star rum. Now I hope someone can leave more Info on the characteristics of the taste. With that being said grab a bottle for the labor day weekend. 39.00 and mine had a 5 dollar off coupon. Grab a bottle for yourself and write a review. Thanks for reading.