It's good, don't get me wrong. It's the spiciness in the beginning that throws me, though it does give way to a rich, fruity initial taste before dissolving into that vanilla/caramel creaminess near the end. The overwhelming spice is more than I'd prefer, though. I guess as a relative newbie I still prefer sweet and smooth to complex and spicy, but I likes what I likes. That said, for the price ($27) it'll cure what ails ya and is still a tasty one overall.