I bought this bottle based on the reviews here. Given that it was $1 less than Elijah Craig small batch, I'll draw a short comparison in what seem to be the best bourbons in that price range. This is what I would consider within the budget range. There is really cheap whiskey, cheap whiskey, and affordable whiskey in my view. This would be at the top end of affordable whiskey as I estimate that $35 to $40 is where you start getting into some pretty good stuff. This is full bodied, some nice legs. The nose isn't fragrant in anything particularly floral or spicy of note. It's sort of a a stock molasses, corn, with a little rye kind of nose. There is a bit of grassiness in the nose which is also present in the taste. I'd call this a stock bourbon. It's the kind of bourbon that's pretty good and reliable for general drinking, but it won't really impress anyone. It's not a sweet bourbon, not very complex, but pretty good overall. The first couple of tastes were pretty good, then got a little better by the third taste. A grassy sort of flavor starts coming through a bit letting you know it's a man's drink, not to be sipped from the glass with your pinky sticking up. It's a little more robust, less sweet, less smooth than Elijah Craig Small Batch. It's not a real high proof though. It's well-balanced, a little spice, a little burn, nothing overpowering or harsh. In all honesty, I like Elijah Craig Small Batch a little better, but that may be just because it matches my personal tastes a little more. However, I consider this bourbon just about the same level. I think that if you like a very good stock bourbon that's affordable, this is really hard to beat.