Nose - Corn syrup sweetness, crushed Boo-Berry cereal, crushed Oops All Berries cereal, cotton candy, light fruity oil, crushed corn cereal.
Taste - Sweet crushed corn cereal, hint of generic "spice" causing light tongue tingle, fake berry sweetness, Crunch Berries cereal, very thin mouthfeel, kids puffed corn cereal sweet
Finish - Light fruity bitterness, hint of ginger warmth/tingle, dark berry sweet, ligth corn syrup sweet, hint of waxy mouthfeel you get after eating kid's frosted/glazed corn cereals, cotton candy
Score - 64/100
Final Thoughts - This was quite an interesting experience. It was definitely nothing like I've ever tried before in that it really didn't fit any other whiskey profile at all. Didn't have that strong vanilla/caramel of a bourbon or rye, nor did it have that malty sweet of a single malt. This was quite thin all around, pretty much zero wood influenced flavors and just overall a bit too sweet. This tasted too much like alcoholic crushed children's puffed corn cereal. Everything tasted too artificial although I will give them credit that it didn't have that Splenda sweet, but it was more along the lines of corn syrup sweet. Nice try?
Would I drink it if offered? - No
Would I specifically order it? - No
Would I buy a bottle? - No
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@washeewashee loss of $40/bottle !? It’s unfortunate, interesting idea but hard sell considering the plethora of options at same price but better tasting.
@PBMichiganWolverine - I think they're currently selling it at a loss at $40/bottle (I think) since I got this as a sample. It's not bad, but it's also not great.
Great review! What was their price point? I’m wondering what’s their market strategy if price isn’t competitive to a low end single malt.