At first, I was skeptical. It's something that, despite being small batch, is produced in fairly large quantities. My expectations were more like a fancier Evan Williams. I am glad to say that I was absolutely wrong. I've tried it neat and on the rocks. If you've read enough of my tastes, you know I prefer my bourbon neat. In either case, the spice and heat will linger for a moment but won't be overbearing. The sweetness adds a nice touch, but not too sweet. It's not monumental or overpriced, so feel free to use it in your cocktails! My favorite thing about it is the consistency in flavor as it's used in versatile settings.