I purchased this at the LCBO store while visiting Canada. I want to say after converting back to US dollars, it was like 30 dollars. The product delivered for 30 dollars exceeds expectations. Don't go in with unrealistic expectations but when I opened this bottle I didn't touch the rest of my collection till it was gone. I was craving canadian whiskey apparently... It's not a showpiece bottle, no one will recognize it but everyone who samples it will like it. The bottle is a good bang for the buck. When I go back to canada, I'll buy another bottle.