Let's start by saying New Riff is making some good stuff. This pour has a rather sweet nose almost like a Vanilla Coke. The first sip is a blanket of vanilla with a light rush of pepper morphing to a slow simmer on your tongue. Brown sugar and vanilla dominate. This one never takes the harsh bite of many ryes and stays smooth like Lando Calrissian along the entire journey. I will go ahead and say what seems to be a growing consensus: New Riff is where it's at in the realm of fledging brands.