Smells like nothing. The palate has some nice spiciness and fruitiness - perhaps I didn't clean the glass adequately? It's peppery and the fruit is nectary with sort of an apricot fruitiness. There's some alcohol presence, but actually not too much. It's pretty enjoyable in a weird way. This is a super fruity vodka! It's not quite as harsh as UV vodka and the fruitiness is nice and refreshing, but it's far harsher than Chopin Wheat. There's almost a hint of curacao or cognac. This is actually borderline sippable. It compares pretty nicely with Chopin Wheat. I'm thinking around a 15. It is a bit odd, but it has a nicer, more convincing fruitiness than the flavored vodkas I've tried. It's unusual, but not bad. I can't push it up past a 15 because it's still quite harsh. It's somewhere in harshness between the Kirkland French (red) vodka and UV. I actually enjoy this. Yeah, I can taste some alcohol, but it's not too bad.