Banana, Coconut, Vanilla & Honey with a slight white pepper & mild oak finish. This is just peppery enough going down for my liking. I simply don't understand why some people give this whisky a poor rating. Yes it is mass produced. But that doesn't make it a bad whisky. This is one of my go to whisky's especially if I'm drinking with people who rarely drink whisky. The Banana flavor in Jack Daniels is more of a imitation candy banana flavor. Which is fine, if you hold this whisky on your palate long enough and let it linger on the back sides of your tongue for a few seconds, you will also find a coconut flavor. Jack Daniels #7 continues to amaze me for a mass produced whisky. How the distillery can keep the quality control to such a high standard to where all the whisky tastes the same is amazing to me. It's like going to McDonald's. No matter where you are in any part of the world a McDouble will always taste the same no matter which part of the world you are ordering in. The same is true for Jack Daniels #7. If you are in Europe, Africa, Canada, Mexico it doesn't matter all of the Jack Daniels #7 tastes the same. Which is an amazing feat considering how many gallons a year the distillery produces. Yes there are better quality whisky's to be had. But as far as mass production scaled whisky's go, it's hard to beat the consistency of Jack Daniels #7. This is an easy drinking, smooth Tennessee whisky. Even better than George Dickel products. Keep up the good work Brown Foreman.