For the longest time I figured myself a Glenlivet guy with a few visits off the reserve to The Macallan. Either my tastes have evolved or I never gave Glenmorangie it's proper due to begin with. I need to look back at several reviews and see if this might be valid. I think it might be the fruitiness and absence of the smoky notes Glenmorangie offers that apeals to me. A Tale Of Cake continues their goodness. N - Tart fruit with almost a cider vinegar aroma. P - Sweet Cherries, pear, apricot, vanilla with spicy back of mouth heat. Adding water significantly reduced flavors. F - Medium to long with rich dark fruit flavors. Solid 4 stars.