Ballantine’s // Scotland
Launched in early 2014, Ballantine’s Brasil is a lime-infused "spirit drink" in the brand's core range. It's labeled so as guidelines prohibit anything other than water and caramel coloring to be added to Scotch. Bottled at 35% ABV, it's a blended "Scotch whisky selectively cask steeped with Brazilian lime peel."Availability is limited to Europe and select Global Travel Retail outlets.
Flavored WhiskeyWhiskey flavored with natural or artificial flavors and labeled with the (pre)dominant flavor(s). Can be made either with or without the addition of sugar. Bottled at 30% ABV or higher.
Print a shelf talker
Adorn the liquor shelves of your store (or your home collection) with Distiller shelf talkers to inform guests about each bottle.