Cruzan Hurricane Proof
Cruzan // US Virgin Islands
Hurricane Proof was created following the category 5 hurricane that swept through the brand's home island of St. Croix in 2017. It is bottled at 137 proof in acknowledgement of the wind speeds the island endured. For each case sold, Cruzan will donate $1 to the Island Spirit Fund, providing aid and support to communities impacted by hurricanes in the U.S. Virgin Islands and across the United States.
Gold RumRum that is often aged, but can also just have caramel-coloring added to provide color. No specific type or size barrel required. No set time required for aging for most countries with a few exceptions.
Print a shelf talker
Adorn the liquor shelves of your store (or your home collection) with Distiller shelf talkers to inform guests about each bottle.