Vallet // Mexico
Granada-Vallet is a bitter pomegranate liqueur made by the Mexican spirits company, Royal Vallet. In addition to pomegranate, ingredients such as cinnamon, fennel, gentian root, wormwood and cinchona root are included. Oaxacan cochineal (insects) are used in its production to give the bitter liqueur its red color.
Bitter LiqueursMuch like amaro, bitter liqueurs are made from the maceration or distillation (or combination) of herbs, spices, roots, flowers, or other botanicals. Bitter liqueurs are often red or orange in color, although they needn’t be. Sugar is added before bottling. ABV varies widely.
Print a shelf talker
Adorn the liquor shelves of your store (or your home collection) with Distiller shelf talkers to inform guests about each bottle.