Rather than piling on I'll offer a suggestion for how to use this: mix it 3:1:1 with Cointreau and amaretto, serve up with an orange rind to garnish. It produces a fine cocktail. I agree it's not a sipping whisky (perhaps not even a whisky at all). But if it's on discount (and I got it at a pretty steep discount that brought it down to around $30), it's a fair mixer!
Here's another odd scent note: when I poured a little of this and had it with a cigar, the aroma was a dead ringer for chocolate ice cream, so much so that it was a little eerie. So there is some nice quality hiding in this scotch, and I'd be intrigued to try a version that is aged a little longer and not rolled out to the market with this over-the-top, Beckham-fueled marketing hype.