Floral and Citrus: This gin is very bright. Right up front you can get the floral and citrus (lemon) flavors. You can also taste the herbal elements, but ditch the herbal chemical taste. Most gin tastes medicinal to me, this does not. Overall this gin was good, but not very complex. I like it neat, but I wonder if it will be bland in a mixed drink. If you want to have a gin, but hate chemical taste, go for this. Otherwise, it might be a bit pricey for how bland it is.