Overall a very mild flavor profile. No one note sticks out above the other. It's a light, easy drink taken neat. With being so mild already, I'd avoid it taken on the rocks. It's a step above the basic stuff you'll find on every liquor shelf but there's not much more to it. If you like a mild, light, and easy sipper then this could definitely be for you. I suppose if you wanted to make a bourbon based cocktail with this then you could give it a try. Just go into it with the expectation this will be providing alcohol content and not much else.