Nothing wows me about this bourbon. It's OK but doesn't live up to the hype of the S-W juice. It's too watered down in my opinion for much flavor. Don't go out of your way and definitely don't pay above minimum. If you find it at MSRP and you like a little milder bourbon, definitely pull the trigger. I will say that or may be tasting better after I initially opened the bottle a few months ago. Give it some time to breathe.