Strong herbal/floral notes and citrus on the nose. Inviting but could be a bit much for ‘modern’ gin skeptics. A lot going on here. Sweet citrus, maybe lavender on the palate? Lots of flavor and quite sweet with a slightly viscous mouthfeel. Not a straight sipper, but would hold up well in gin-based cocktails. Surprisingly refreshing in a gin and tonic for a modern gin. Would be a good intro into the cocktail for someone who is skeptical about the dryness/bitterness associated with the category.