I do not find this to be as sweet as the profile, but man it’s delicious. It is an everyday sipper that should grace everyone’s cabinet.... The pa price tag recently went up to $25.99 (1 dollar increase), but it is still a bargain. Well, 3rd bottle and a year later and this is still good, however, ( pause for effect) there are better juices. The price is what makes this so good. The 1.75 Ltr bottle is $50, which is a tasty choice. But, for 10 or so beans less the Four Roses is a better option and is always available.