Got this for Christmas. Never heard of it before, it was highly recommended by the guy in the bourbon section of Total Wine. I have to say for being a high rye (36%) it's exceptionally smooth. There is a forward bite being 99 proof, but quickly smooths out to a sweet tingling finish. After opening up it has a bubble gum/cotton candy scent to the nose. But the flavor is never that sweet. It's a perfect mix of tingle to smooth transition as it goes down. Highly recommend you give this one a try.