It smells like gin: strong and alcoholic. At least it smells clean though. There are lemon, spice, and corriander on the nose. The palate has an odd moldy flavor but is otherwise on the clean side with some prickly spice and a mildly sweet and mineral fruity backing until the bitter alcohol takes over. There's a lot of white pepper flavor here, though it isn't excessively harsh. This would be a really good mixer and is kind of sippable but it has that one really off element to it. It's also more numbing than I'd like. Still, it's solid. There a re lots of herbal elements going on and the umami is there if you want it. It's most like Pacific Voyager, but to isn't quite as good. There's a bit of an artificial sweetener flavor, but it isn't too bad. There's a little more menthol than in most tons but it isn't too much and it adds to the refreshing character.