I feel it’s a little steep for $55 although it’s completely in line comparing it to the $52 Woodford Reserve Double Oaked goes for. I just didn’t enjoy it as much as the WRDO. The 1910 is good juice but I won’t be in a hurry to replace it. It’s something I 100% have to be in the mood for given how sweet this drinks - it's like a sugary, frosted birthday cake - I can only have so much. I’ll definitely suggest it to anyone looking for something that is just that - very, very sweet. This is good - just fine.