Rating: 19/23 N: This has an oiler, slightly spicier, richer nose than Cointreau has. The sweet orange is less present as it substitutes more of a bitter orange zest. There's a soft fruity-vegetal flavor going on here that helps to mostly hide the alcohol. It doesn't smell as exciting as Cointreau does, but it smells more complex, although the scents are a bit muddled. P: This is richer and more complex than Cointreau. The brandy shows itself and mixes nicely with the orange, bringing out other fruity notes along the lines of raisins and similar dried fruits as well as some light spices. There's an interesting oiliness that is a nice match for blanco tequila. There is a dash of artificial sweetener as well, but it's not at all overbearing. It doesn't ever develop a ton of discernible flavors, but it is tasty and reasonably complex. The light brandy is certainly coming through and it lets a bit of ethanol in as well. F: The orange, raisin, general sweetness, and light artificial sweetener remain. It's pretty decent. There's a little bit of harshness, but less of that and less alcohol than in the case of Cointreau. This is functional as a sipper, though not something that a really can say I love. It's tasty from time to time though. I like the oily orange flavor and complexities, but the spirts are just not as mature as I'd like. A splash of soda water does it good. I prefer it to Cointreau neat, but not to Grand Marnier. As for mixing, the I tried numerous cocktails and variations, but did not find that one of these three orange liqueurs clearly stood above the others a substantial amount of the time. Generally, this seemed more in second place than they other two, so it strikes me as the safest choice. There were a decent number of cases in which it was the best though, so it shouldn't just be viewed as the cheap option if you can't afford both Cointreau and Grand Marnier. For sipping, I'd put this in the 14 to 17 range at the broadest, but is probably a 15 or 16. I'm leaning toward 16. It has issues, but I think it's sometimes awkward fruitiness from the young and unaged brandies is outweighed by its richness, complexity, and reduced alcohol presence, putting it just above Cointreau. For mixing, I think it's a tie with the other two liqueurs and they all get 18. Sorry for the anti-climax. Or not! Roll in the post-credits scene here. I was disappointed by the outcome of my head-to-head-to-head, so I took one more stab at it and came out with a compelling result! Now, all of them are still very good and I found that each pretty consistently enhanced the cocktail I mixed it in. That said, I do think I've identified a winner and a loser this time. So I tried cocktails based on gin and tequila, with an emphasis on margaritas because, obviously. I didn't have the proper ingredients to make anything rum-based, so I skipped it and that might influence future ratings. I found this time that Cointreau decidedly trailed the other two. It added some more orange presence for sure, but it was just so simple. I did make stronger cocktails this time around, but it wasn't exactly a thimbleful of lime juice dumped into a vat of tequila. This time, Cointreau was consistently second or third and Pierre Ferrand was consistently first or second. There was one exception in which Cointreau was close to Pierre Ferrand for first (in a margarita with an anejo tequila, in case that matters), but that was the best that it did. Grand Marnier continued to be the most volatile, so it is definitely the riskiest choice when mixing a drink (though if anything I suspect it would be less risky in a rum-based cocktail). It tasted pretty good consistently though and Cointreau never quite achieved the complexity and balance of Pierre Ferrand. Considering this experience, I would have to say that Pierre Ferrand and Grand Marnier rival each other based on context and personal preference (do you want that pure tequila flavor to show through?), but Pierre Ferrand is a much safer option. It is still the easiest one to drown in a weak cocktail, but I frankly don't want to drink something watered down with margarita mix anyway. Considering all of this, I think that Pierre Ferrand wins for quality and consistency. It would be my first choice, Grand Marnier my second, and Cointreau my third. They are all still pretty close though. I'm going 19, 18, and 17, respectively.