Boru // Ireland
Boru Vodka is named for Ireland's High King Brian Boru who was given the honor in 1002. He is most known for his famous Battle of Clontarf in 1014 where he and his men conquered the Vikings, but he died in battle. The vodka is made from locally-grown grain and Irish spring water. It is five times distilled.
Unflavored VodkaDistilled from any agricultural product, most commonly grains or potatoes. Typically distilled to 95% ABV. Water is added to bring the spirit down to as low as 37.5% ABV in the EU and 40% ABV in the US. It is usually filtered, often with charcoal, prior to bottling. It is almost always clear and unaged.
Print a shelf talker
Adorn the liquor shelves of your store (or your home collection) with Distiller shelf talkers to inform guests about each bottle.