Early Times 354 Bourbon
Early Times // Kentucky , USA
In 1860, Early Times was founded in Shively, Kentucky by Jack Beam, uncle of Jim. They produced what was considered one of the best selling bourbons up until the early 1980s, when they decided to age it in seasoned barrels as opposed to the bourbon requirement of new charred oak and it had to be relabeled as "Kentucky Whisky." Early Times 354 is a return to the brand's roots, produced with all the label requirements of a true bourbon. The "354" is a reference to the distillery's permit number, which is one of the longest held in Kentucky. Note: This brand was discontinued in 2014.
BourbonProduced anywhere in USA; Mash bill of at least 51% corn; aged in new, charred oak barrels.
Cask Typenew, charred American oak
"Tasting the two expressions side by side was a real treat. 354 has a lighter weight, but still tons of rich flavor. It's very peachy, with that Sugar Corn Pops cereal taste many bourbons possess, and a good hit of spice and pipe tobacco. Very pleasant and balanced. Tasted it with a novice bourbon drinker who was immediately taken with it, and more experienced ones will appreciate the mellow style for a nice change of bourbon pace."
Sweet & Rich
Print a shelf talker
Adorn the liquor shelves of your store (or your home collection) with Distiller shelf talkers to inform guests about each bottle.