Lemon and Oil: This tastes straight up like lemon rind to me. I searched for more flavor and I got some oil in there (which was not good). You can get some juniper and typical gin flavors in there as well, but the lemon dominates. Where I'm from, we have cheap vodka that comes in plastic bottles. I'm certain that they flavor those vodkas with citrus to mask the cheapness. This honestly reminds me of a slightly higher class version of that. To me, this gin aint worth the hype.