Bénédictine // France
Bénédictine was first made by Benedictine monks in Normandy in 1510. The recipe was rediscovered in 1863, by a wine merchant named Alexandre Le Grand who discovered it in a book and relaunched the now liqueur. Made with 27 herbs and spices, Bénédictine is essential for making mainstays like the Vieux Carré and the B&B. (Bénédictine & Brandy)
Herbal/Spice LiqueursHerbal and/or spiced liqueurs make up a bulk of the liqueur family. Oftentimes the recipe or formula is top secret and decades if not centuries old and were created for “medicinal purposes.” Any type of liquor can form the base. Sugar is added prior to bottling.
Print a shelf talker
Adorn the liquor shelves of your store (or your home collection) with Distiller shelf talkers to inform guests about each bottle.